A discourse analysis of online media reporting on the Global Entrepreneurship Summit 2015 in Nairobi

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A discourse analysis of online media reporting on the Global Entrepreneurship Summit 2015 in Nairobi

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dc.contributor.author Holst, Paula
dc.date.accessioned 2016-08-08T12:44:48Z
dc.date.available 2016-08-08T12:44:48Z
dc.date.issued 2016 en_US
dc.identifier.uri http://hdl.handle.net/2043/21110
dc.description.abstract A capitalist world system is dictating how the global economy is organised, and entrepreneurship is suggested as a global solution for economic development. In development practices bottom up approaches such as social entrepreneurship are challenging the traditional donor-based model. The Global Entrepreneurship Summit (GES) is a United States lead initiative to promote entrepreneurship and economic ties with the Western world. This study analyses the online media discussion around the GES 2015 held in Nairobi, with focus on answering how sampled Kenyan blog and online news articles construct and contribute to Kenyan entrepreneurship discourse with their reporting around the GES, whether they reflect a more global or local capitalist narrative, and finally what kind of development thinking the entrepreneurship discourse reflects. A literature review builds context by describing the development of the Kenyan capitalist narrative. The empirical part applies a mixed method approach, with elements from content as well as discourse analysis in studying a sample of 120 Kenyan blog and online news articles. The analysis reveals that the local online reporting around the GES reflects a global capitalist narrative with a highly optimistic attitude towards entrepreneurship as a means to create economic growth as well as social change. en_US
dc.format.extent 57 en_US
dc.language.iso eng en_US
dc.publisher Malmö högskola/Kultur och samhälle en_US
dc.subject C4D en_US
dc.subject entrepreneurship en_US
dc.subject social entrepreneurship en_US
dc.subject blogs en_US
dc.title A discourse analysis of online media reporting on the Global Entrepreneurship Summit 2015 in Nairobi en_US
dc.type H1 en_US
dc.setspec.uppsok SocialBehaviourLaw en_US
mahlocal.xprt.faculty2019 KS
mahlocal.xprt.institution2019 K3
mahlocal.xprt.program Communication for development
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